Romantic and very attractive, this is the strawberry makeup that succeeds on TikTok and Hailey Bieber loves

Introducing the strawberry makeup trend, a simple and fresh look that is incredibly flattering. This makeup style focuses on accentuating the cheeks with a reddish-pink blush, creating the effect of slightly sunburned cheeks and nose. It has gained popularity for its instant good-looking result and rejuvenating effect. Model Hailey Bieber has made strawberry makeup one of her favorites, and there are already TikTok videos showing how to recreate it. To achieve this look, start with clean and hydrated skin, then apply a light pink blush on the cheeks and nose. Freckles are also added to mimic strawberry seeds, and the lips can be highlighted with a brown lip liner and lipstick. Discover the steps and recommended products to achieve this trendy makeup look.

Strawberry Makeup: A Refreshing and Flattering Beauty Trend

Introduction to Strawberry Makeup

Strawberry makeup has taken the beauty world by storm with its simple yet captivating appeal. This makeup style focuses on enhancing the cheeks with a reddish-pink blush, creating a natural flush that mimics the rosy glow of sun-kissed skin. While it gained popularity during the end of summer, it has seamlessly transitioned into the fall season, perfectly capturing the cool tones of autumn. The key to achieving this look lies in recreating the delicate complexion that comes with a touch of cold weather.

Popularity and Rejuvenating Effect

The allure of strawberry makeup lies in its ability to instantly enhance one’s appearance and provide a rejuvenating effect. Its popularity has soared, and it’s no wonder why. This makeup technique not only flatters the face but also softens the features, giving a youthful and radiant look. One of the prominent advocates of this trend is the renowned model Hailey Bieber, who has made strawberry makeup one of her go-to looks. She has even shared tutorials on TikTok, guiding her followers on how to recreate this stunning style.

To achieve the perfect strawberry makeup, it is essential to start with well-prepared, clean, and hydrated skin. Opting for lightweight, second-skin foundations will ensure a natural and seamless finish. The key product in this makeup look is the light pink blush, which should be delicately applied to the cheeks and blended onto the nose. A highly recommended option is the Benetint by Benefit, known for its skin-enhancing properties and seamless integration. Alternatively, the Maybelline Cheek Heat Gel-Cream Blush in the shade Rose Flush offers a creamy and more pink-toned alternative. For those seeking a vibrant pink hue, the Rare Beauty Liquid Blush in the shade Encouragement is an excellent choice.

To add the finishing touch to this makeup style, freckles play a crucial role in recreating the appearance of strawberry seeds. Hailey Bieber’s freckles serve as inspiration, and they can be achieved using an eye pencil, eyebrow pencil, or a brown marker. Randomly mark the freckles on the cheeks and nose, then blend them gently with your fingers for a natural and seamless look. The Lovely Makeup Excitement is a highly recommended product for creating realistic freckles, thanks to its medium pigmentation and natural finish.

To complete the strawberry-inspired look, the lips should follow the same theme. You can use the same products as for the cheeks to achieve a cohesive appearance. However, for a truly spectacular effect, outline the lips with a brown lip liner and lightly fill them in with a matching lipstick. The Sephora Better Rouge in the shade Bright Rose, a stunning raspberry hue, is a personal favorite for this makeup style.

Strawberry makeup has become a beloved trend for its simplicity, freshness, and flattering results. Embrace this beauty trend and enjoy the youthful radiance it brings to your overall look.

Steps to Achieve Strawberry Makeup

Preparation and Foundation

Before diving into the world of strawberry makeup, it’s important to prepare your skin properly. Start by cleansing and hydrating your face to create a smooth canvas. Opt for a lightweight, second-skin foundation that will provide a natural and flawless base for the rest of your makeup. This will ensure that your skin looks fresh and radiant, allowing the strawberry-inspired elements to take center stage.

Application of Light Pink Blush

The key to achieving the signature strawberry makeup look lies in the application of a light pink blush. This step is crucial as it adds a touch of rosy warmth to your cheeks and nose, mimicking the natural flush of sun-kissed skin. Gently sweep the blush onto the apples of your cheeks and blend it towards your nose for a seamless and natural effect. The goal is to create a youthful and radiant appearance that exudes a healthy glow.

Creating Freckles

To truly capture the essence of strawberries, freckles play a vital role in this makeup style. They add a whimsical and playful touch to the overall look. Using an eye pencil, eyebrow pencil, or a brown marker, carefully create freckles on your cheeks and nose. The key is to make them look random and natural, just like the seeds on a strawberry. Once you’ve marked the freckles, gently blend them with your fingers to ensure they seamlessly integrate with your skin. This step adds a touch of charm and uniqueness to your strawberry-inspired makeup.

Highlighting the Lips

To complete the strawberry makeup look, it’s essential to highlight the lips in line with the overall theme. You have the option to use the same products as you did for your cheeks, creating a cohesive and harmonious appearance. However, for a more striking effect, outline your lips with a brown lip liner and fill them in lightly with a matching lipstick. This will create a defined and luscious pout that complements the rest of your strawberry-inspired makeup. Consider opting for a vibrant raspberry shade to truly capture the essence of a ripe strawberry.

By following these steps, you can achieve the captivating and refreshing strawberry makeup look. Embrace the natural radiance and youthful charm it brings, allowing your inner beauty to shine through. Whether you’re attending a special event or simply want to add a touch of whimsy to your everyday look, strawberry makeup is a delightful choice that is sure to turn heads and leave a lasting impression.

Recommended Products for Strawberry Makeup

Blush Options

When it comes to achieving the perfect strawberry makeup look, choosing the right blush is essential. Here are some highly recommended options that will help you achieve that rosy, sun-kissed glow:

1. Benetint by Benefit: This cult-favorite blush is known for its ability to enhance the skin and seamlessly blend into the complexion. Its reddish-pink hue is perfect for recreating the natural flush of strawberries.

2. Maybelline Cheek Heat Gel-Cream Blush in Rose Flush: If you prefer a cream blush, this option is a fantastic choice. Its lightweight formula provides a dewy finish and a touch of pink that beautifully complements the strawberry-inspired look.

3. Rare Beauty Liquid Blush in Encouragement: For those who desire a more vibrant pink shade, this liquid blush is a must-try. Its long-lasting formula and buildable coverage allow you to achieve the perfect intensity for your strawberry makeup.

Freckle Products

Creating realistic and natural-looking freckles is key to completing the strawberry makeup look. Here are some recommended products that will help you achieve this charming detail:

1. Lovely Makeup Excitement: This specific marker is designed to create freckles with medium pigmentation, resulting in a realistic and seamless finish. Its easy application and natural-looking effect make it a favorite among makeup enthusiasts.

2. Eye Pencil or Eyebrow Pencil: If you prefer a more versatile option, using an eye pencil or eyebrow pencil in a brown shade can also work wonders. Look for a pencil with a fine tip for precise application and blendability.

3. Brown Marker: Another option is to use a brown marker specifically designed for creating freckles. Ensure that the marker has a natural finish and is easy to blend for a seamless result.

Lipstick Recommendations

To complete your strawberry-inspired look, choosing the right lipstick is crucial. Here are some recommendations that will perfectly complement your makeup:

1. Sephora Better Rouge in Bright Rose: This stunning raspberry shade adds a pop of vibrant color to your lips, perfectly mirroring the ripe and juicy appearance of strawberries. Its creamy formula ensures a smooth and comfortable application.

2. NARS Velvet Matte Lipstick Pencil in Dragon Girl: For a bold and statement-making look, this vibrant red shade is an excellent choice. Its long-lasting formula and matte finish will keep your lips looking flawless throughout the day.

3. MAC Cosmetics Matte Lipstick in Candy Yum-Yum: If you prefer a playful and fun twist to your strawberry makeup, this bright pink shade is perfect. Its matte finish adds a touch of sophistication while still capturing the youthful spirit of the look.

By incorporating these recommended products into your strawberry makeup routine, you can achieve a flawless and captivating look that celebrates the beauty of strawberries. Experiment with different shades and textures to find the perfect combination that suits your style and enhances your natural features.

In conclusion, strawberry makeup is a simple and flattering trend that has gained popularity during the fall season. It focuses on enhancing the cheeks with a reddish-pink blush, giving a sun-kissed or cold-weathered effect. This makeup is known for its instant good-looking and rejuvenating results, as well as its ability to soften features. Hailey Bieber has become a prominent ambassador for this makeup, and TikTok is filled with tutorials on how to recreate it. To achieve the look, it is important to have well-prepared and hydrated skin, followed by the application of a light pink blush on the cheeks and nose. Freckles, resembling strawberry seeds, can be added using an eye pencil or brown marker. Finally, the lips can be highlighted with the same strawberry-inspired colors. Overall, strawberry makeup offers a fresh and natural look that is both flattering and trendy.

Try out the strawberry makeup trend and embrace a youthful and radiant appearance!


Hailey Bieber’s strawberry makeup look is perfect for the summer, but I’ll be doing this look year round🤣 I just love looking sunburnt 🤭🍓🫶🏼 #strawberrymakeup #strawberrymakeuplook #haileybieber #haileybiebermakeup #makeup #makeuptutorial #sunburntmakeup #sunkissedmakeup #makeupnomakeup

♬ original sound – ERICA NICOLE

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